Website & eCommerce Development for Plywood Manufacturer & Supplier Company

Nextwebi developed a modern, responsive eCommerce website for Archidply Decor, a leading name in the building materials industry, specializing in premium plywood, veneers, laminates, and interior solutions. The platform highlights their wide product portfolio, sustainable manufacturing practices, and design inspirations through an intuitive, user-friendly interface. With features like product showcases, downloadable resources, testimonials, and enquiry forms, the website serves as a comprehensive digital gateway for architects, designers, and customers to explore and engage with the brand.

  • Custom Ecommerce
  • Web Portal Development
  • Websites

Overview

Archidply Decor is a leading brand in the building materials industry, offering premium decorative products such as plywood, veneers, laminates, MDF, and interior solutions. With over four decades of expertise and state-of-the-art manufacturing facilities in Karnataka, the company delivers ISI and ISO-certified products widely used in residential, commercial, and hospitality projects. Known for its focus on quality, sustainability, and craftsmanship, Archidply Decor combines advanced technology with eco-friendly practices to produce over 5 lakh veneer sheets annually, making it a trusted choice for architects, designers, and homeowners across India.

 

Tech Stack

  • asp.net
  • c#
  • sql server
  • html
  • jquery

Snapshots

Website & eCommerce Development for Plywood Manufacturer & Supplier Company

How we helped Archidply Decor enhance their digital presence

Nextwebi assisted Archidply Decor to transform their digital presence with a modern, mobile-first eCommerce website designed to highlight their extensive range of plywood, veneers, laminates, and interior solutions. We built an intuitive, conversion-focused website with advanced product categorization, detailed product pages, enquiry forms, reviews, and a seamless checkout process, making it easier for architects, designers, and customers to explore and purchase products online. The website was also optimized for speed, mobile usability, and scalability, ensuring smooth navigation and consistent performance across all devices.

Beyond development, we supported Archidply Decor with comprehensive SEO services to improve search engine visibility, optimize product and category pages with relevant keywords, and structure content for higher rankings in competitive building material searches. This helped drive organic traffic and attract potential customers actively searching for premium decorative products.

In addition, our team provided social media marketing and management services, curating engaging content, managing campaigns, and running targeted ads to boost brand visibility, strengthen customer engagement, and generate quality leads across platforms. This integrated approach of website development, SEO, and social media ensured Archidply Decor achieved a strong, unified digital identity that reflects their leadership in the building materials industry.

 

The Problem

  1. Outdated Website
    Archidply Decor’s earlier website was static and basic, lacking the modern design, interactivity, and features needed to showcase their wide product range effectively.

  2. No eCommerce Functionality
    The old platform did not support online product browsing, price calculation, or direct purchase options, limiting customer convenience and sales opportunities.

  3. Limited User Engagement
    There were no interactive tools such as enquiry forms, reviews, or dynamic product displays, which restricted customer interaction and brand connection.

  4. Built on Obsolete Technology
    The legacy website was developed on outdated frameworks, making it difficult to scale, secure, or integrate new features aligned with modern business needs.

  5. Lack of AI Alignment
    The website was not structured for AI-driven overview and optimization, reducing its adaptability to modern SEO practices and intelligent search algorithms.

  6. Weak Digital Marketing Presence
    Without a focused SEO and social media strategy, Archidply Decor struggled with low visibility, limited organic traffic, and minimal engagement across digital channels.

Scope Of Work

  • Website Redevelopment with Modern Technology
    Rebuilt the old static website using updated, scalable, and secure technology frameworks to deliver faster performance, seamless responsiveness, and long-term flexibility for future upgrades.

  • Dynamic & Interactive Design
    Mobile-first, conversion-focused interface with enquiry forms, reviews, FAQs, social share, and coupon features for maximized engagement.

  • ecommerce Development
    Enabled complete eCommerce functionality with product categories, detail pages, variable pricing based on size and thickness, price calculators, cart and checkout flow, OTP-based login, and secure online/COD payment options.

  • AI-Driven SEO Optimization
    Aligned the website architecture for AI-powered SEO with structured content, optimized metadata, and lightweight code, ensuring higher rankings and sustainable organic growth.

  • Advanced Product Showcasing
    Developed comprehensive product pages with detailed specifications, images, multiple filter options, technical downloads, and request-for-quotation CTAs to simplify product exploration.

  • Admin Dashboard & Content Management
    Built a robust admin panel allowing Archidply to manage products, categories, coupons, orders, user analytics, and shipping rules, while also updating blogs, news, and other dynamic content with ease.

  • Analytics & Reporting
    Google Analytics and Microsoft Clarity Integration for tracking leads, geography, bounce rates, orders, and engagement.

  • SEO & Social Media Marketing
    Delivered comprehensive SEO services and managed social media campaigns to strengthen digital visibility, build brand authority, and drive targeted customer traffic through engaging posts, paid ads, and audience interaction.

Result

The redevelopment of Archidply Decor’s website delivered measurable improvements across user experience, visibility, and business efficiency.

  • Enhanced User Experience: Customers now enjoy a dynamic, mobile-first interface with interactive features like reviews, FAQs, enquiry forms, and price calculators, making product exploration and purchasing seamless.

  • Seamless ECommerce: The addition of cart, checkout, coupon codes, COD/online payment, and delivery check options simplified the buying journey and boosted conversions.

  • Improved Visibility: AI-driven SEO strategies increased organic rankings and traffic, while targeted social media marketing strengthened brand presence and customer engagement.

  • Operational Efficiency: A robust admin panel empowered the team to manage products, orders, and coupons effortlessly, while analytics and reporting provided real-time insights into customer behavior and sales trends.

Data-Driven Growth: Integrated dashboards with Google Analytics and Microsoft Clarity helped track user journeys, product interest, and conversions, enabling smarter marketing decisions.

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