Industry
IT Software- Developing and Maintaining websites
Functional Area
IT Software - Application Programming, Maintenance
Role Category
Digital Marketing
JobRole
Digital Marketing Executive
Education
Bachelors
Experience
2 years-6 years
Salary
5,00,000
Job Location
New Delhi
Address
#45, Gali no. 2, Palam Extension,, Dwarka Sector 7, New Delhi - 110077

Job Description

Job Description


  • Develop and implement an effective search strategy Based on Audience Insights and Search Behavior, map and improve our client's SERPs with competition on targeted keywords. Perform ongoing keyword research and discovery, expansion, and optimization.
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, stay on budget, estimate monthly costs and achieve maximum ROI from the spend
  • Create and optimize Copy and Landing Pages for Search Engine Marketing
  • Research and analyze competitor advertising links and keywords
  • Work with the technology team to ensure SEO best practices are implemented across all our client's properties
  • Work with the digital marketing team to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
  • Generate Leads for our Clients
Requirements
  • Managing Google AdWords and Google Analytics, SEO,SMM, ORM, SMO and SEM
  • Bachelor's degree or higher (preferably in Advertising, Computer science, or Mathematics/Statistics)
  • Functional understanding of HTML & CSS. Ability to guide technology teams on implementing essential on-site SEO elements and offsite projects like Google AMP
  • Passion for the Internet and Digital Marketing
  • Ability to work across teams, manage projects & multi-task with attention to detail

Agency level experience required

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